A Record-Setting Year for Trees & Utilities
The number of attendees, exhibitors, sponsors, and speakers hit an all-time high at Trees & Utilities in Texas this year.
“More than 1,200 people registered for the event, which is 200 more than last year, so we’re looking at 25% growth on average since 2023,” said Dan Morrow, Vice President, Programs and Partnerships at Arbor Day Foundation.
UAA Executive Director Dennis Fallon added, “We welcomed a large number of first-time attendees in Fort Worth and reconnected with many others who return each year.”
Attendance has climbed significantly since coming off T&U’s virtual event in 2021 with 541 people. In 2022, the number jumped to 885, then increased to 991 in 2023.
The international draw was also impressive this year with people traveling to Fort Worth from Australia, Canada, Germany, New Zealand, Norway, and the United Kingdom.
Dive into Trees & Utilities Highlights with Kimberly Laing
A dedicated attendee since her first event in Omaha, UAA Vice President Kimberly Laing shares her reflections on the energy, inspiration, and community that make T&U such a vital experience.
What was your overall impression of the Trees & Utilities Conference in Fort Worth, Texas?
Kimberly Laing: “Trees & Utilities is my favorite conference, and the anticipation leading up to it was palpable. This year was exceptional! The record attendance, beautiful location and perfect weather added so much to the experience. The exhibit hall was buzzing with energy—there was a noticeable momentum, with lots of foot traffic and the conference speakers engaged us in discussions on timely and informative topics. The awards luncheon is always a highlight as we recognize and celebrate our peers in the industry.
“The Trees & Lines Vegetation Management Podcast caught many attendees for interviews, which I can’t wait to hear. Plus, the silent auction was a hit, featuring many unique items, including a handcrafted charcuterie board from the Grow with Trees team, which really added a personal touch.
Was there a particular highlight that stood out to you this year?
“The keynote speaker’s rally mentality really resonated with the audience. Shannon McKain had a number of people participating with pom poms, creating a lively atmosphere. Her message of perseverance was inspiring, especially when she showed a clip of her finishing a race. It was about the journey, not just the outcome, and you could feel the pride she had in her accomplishment.”
Why do you believe T&U is a valuable event for attendees?
“My first conference in Omaha in 2018 was pivotal; it connected me to my passion for the industry. During the awards luncheon that year, we watched a LifeLines video about environmental stewardship. It became a hook moment for me. I realized this industry is where I belong. These are my people. It’s the reason I am here today.
“The camaraderie is fantastic, but the educational component is equally important. It’s like hitting a reset button—attendees leave with fresh perspectives, articles to read, topics to explore, and new connections. It’s truly my compass conference for goal setting and navigating the industry.”
How are you feeling about your recent election to UAA Board Vice President?
“I’m thrilled to serve the UAA. It’s a humbling opportunity, and I’m eager to learn from my peers and other board members. There’s a lot of hard work ahead, but I’m energized and excited to be part of this journey. I’ve previously been involved with the environmental stewardship and the outreach committees, and I look forward to addressing resource gaps in our industry and the Pro-UVM initiative.”
What are your goals for this role?
“I’m passionate about environmental stewardship and outreach, particularly promoting women and underrepresented groups in our field. I’ll work to promote the UVM industry to attract, recruit and retain talent, and champion the field of utility forestry so that young people can envision a career path with growth opportunities right out of school. The Environmental Concerns in Rights-of-Way Management (ROW14) International Symposium will be in Canada in May 2026, when I’ll be UAA president, so that will be a special milestone.
“I’m still in the process of defining my goals, especially with four years to make a meaningful impact. I would love to engage with membership as well, to see what our top priorities are collectively. My door is always open to chat!”
In addition to her role on the UAA Board of Directors, Kimberly Laing is a Business Development Manager at ArborMetrics Solutions (Winnipeg, Manitoba) Canada, where she is responsible for supporting long-term market growth and partnerships. Learn more about Kimberly or contact her here.
Raising Funds and Awareness at the Silent Auction
The 2nd Annual Silent Auction at Trees & Utilities was a resounding success, raising just shy of $9,000 to support the Nelsen Money Memorial Scholarship Fund and the Arbor Day Foundation.
“There were 33 items donated this year, showcasing the spirit of community and collaboration within the industry,” says Craig Kelly, who co-chairs the event along with Jim Neeser, UAA Board Treasurer.
Among the top-sellers in 2024: a Sthil Chainsaw, which fetched an impressive $1,690, an REI Gift Card & Camping Essentials for $750, and an Apple iPad Pro that sold for $701. Other popular items included a Wine Travel Suitcase at $550 and a Fishing Package for $420.
“We made a strategic change this year by relocating the auction items to the registration desk an hour before the auction closed, resulting in increased bidding activity,” adds Kelly. “In the future, plans are in motion to showcase the auction items even earlier, potentially right after lunch, to maximize visibility and engagement. Be sure to visit the Silent Auction App to stay in the know.”
The Silent Auction plays a vital role in supporting educational initiatives and environmental stewardship. We look forward to the 3rd Annual Silent Auction at Trees & Utilities in Knoxville, Tennessee, September 9 – 11, 2025.